Category: NeonMind Biosciences

Vancouver, B.C. – April 13, 2021: Better Plant Sciences Inc. (CSE: PLNT) (OTCQB: VEGGF) (FSE: YG3) (“Better Plant”) or (the “Company”) a wellness company that develops and sells sustainable, plant-based products, is pleased to announce that it’s Jusu Home and Body line is now available for purchase on Faire Wholesale Marketplace (“Faire” or “www.faire.com”), an online wholesale marketplace valued at US $2.5 billion. Jusu Home and Body products are currently featured in their “New Arrivals” section.

Growing by 200% year over year, Faire currently serves over 170,000 independent retailers across North America, representing more retail locations than Marks & Spencer, Boots, Aldi, Starbucks, and Tesco combined. The platform has also recently launched in the United Kingdom and the Netherlands, with other European markets to follow in the coming months. “This partnership with Faire gives  boutique retailers access to Jusu Home and Body products on a global scale, and will showcase to retailers that are outside of our typical demographic”, says Amber Allen, Head of Sales for Better Plant. “We look forward to promoting Jusu products on this platform and connecting with many diverse buyers.”

Faire provides a holistic, end-to-end platform that enables independent retailers to build, grow, and run their businesses. Leveraging  the Faire platform benefits retailers with perks such as payment flexibility and security, free returns, shipping solutions and data-driven recommendations.

According to a report by Globe Newswire, the global market for natural and organic personal care products is projected to reach a revised size of US $23.6 billion by 2027, growing at a CAGR of 9.3% over the analysis period 2020-2027.

About Faire:

Faire is a curated wholesale marketplace connecting more than 40,000 local retailers with thousands of emerging and established brands. Faire enables independent retailers to grow their business with the advantages of big box terms and empowers makers to seamlessly build and run their wholesale business. Faire was founded in 2017 and is powered by the idea that the future is local. Faire is backed by investors including Y Combinator, Lightspeed Venture Partners, Forerunner Ventures, Khosla Ventures, Sequoia Capital, Founders Fund, and DST Global. The company is headquartered in San Francisco, Kitchener-Waterloo, and Salt Lake City. To learn more, visit www.Faire.com.

About Better Plant:

Better Plant harnesses plant intelligence and leverages modern science to offer sustainable, plant-based products that are better for health and better for the earth. It makes and sells over 90 proprietary products, all made with 100% natural ingredients, under the brands Jusu, Urban Juve and Wright & Well.  It has a direct-to-consumer platform for refrigerated goods that offers easy online ordering and convenient home delivery in select cities in Alberta and BC. Better Plant operates Jusu Bar, a quick serve restaurant alternative in Victoria, BC, which serves up fresh, healthy, and nutritious options with a focus on Jusu cold-pressed juices. Jusubar.com offers home delivery of refrigerated plant-based beverages consisting of cold-pressed juices and packaged juice cleanses. Through its Shopify enabled eCommerce sites getjusu.com and urbanjuve.com, Better Plant sells plant-based personal care products, including skin care, hair care, body care and baby care. Jusu also has a line of plant-based all-natural home cleaning products that are sold to cleaning companies, retailers and sold directly to consumers.  Better Plant also offers operational, financial, and other services to companies with businesses that align with Better Plant’s mission to help create a better world. Better Plant incubated NeonMind, which sells medicinal mushroom infused coffees and is developing drugs with psychedelic ingredients to treat obesity and to suppress appetite. Better Plant owns approximately 27% of NeonMind, which trades separately as a public company under the tickers CSE:NEON and OTC:NMDBF.

For more information on Better Plant, visit betterplantsciences.com or follow @betterplantsciences on Instagram.

Penny White, President & CEO

penny@betterplantsciences.com

1-833-515-2677

Investor Relations:

Alexandra Dumanski

invest@betterplantsciences.com

1-833-515-2677

Sales Inquiries:

Amber Allen, Head of Sales

amber@betterplantsciences.com

604-808-8118

The Canadian Securities Exchange has not reviewed, approved or disapproved the contents of this news release.

Cautionary Statement Regarding Forward-Looking Statements

This press release includes forward-looking information and statements (collectively, “forward looking statements”) under applicable Canadian securities legislation.  Forward-looking statements are necessarily based upon a number of estimates, forecasts, beliefs and assumptions that, while considered reasonable, are subject to known and unknown risks, uncertainties, and other factors which may cause actual results and future events to differ materially from those expressed or implied by such forward-looking statements.  Such risks, uncertainties and factors include, but are not limited to: risks related to the development, testing, licensing, brand development, availability of packaging, intellectual property protection, reduced global commerce and reduced access to raw materials and other supplies due to the spread of COVID-19, the potential for not acquiring any rights as a result of the patent  application and any products making use of the intellectual property may be ineffective or the company may be unsuccessful in commercializing them; and other approvals will be required before commercial exploitation of the intellectual property can happen.  Demand for the company’s products, general business, economic, competitive, political and social uncertainties, delay or failure to receive board or regulatory approvals where applicable, and the state of the capital markets.  Better Plant cautions readers not to place undue reliance on forward-looking statements provided by Better Plant, as such forward-looking statements are not a guarantee of future results or performance and actual results may differ materially. The forward-looking statements contained in this press release are made as of the date of this press release, and Better Plant expressly disclaims any obligation to update or alter statements containing any forward-looking information, or the factors or assumptions underlying them, whether as a result of new information, future events or otherwise, except as required by law.

Vancouver, B.C. – April 6, 2021: Better Plant Sciences Inc.(CSE: PLNT) (OTCQB: VEGGF) (FSE: YG3) (“Better Plant” or the “Company”) a wellness company that develops and sells sustainable, plant-based products, is pleased to announce Jusu juice is now available for purchase at select brick-and-mortar retail locations in British Columbia (“BC”) and Alberta.

In addition to being available at Better Plant’s Jusu Bar quick-serve location in Victoria, BC and via home delivery though Better Plant’s direct-to-consumer eCommerce platform, Jusu’s cold-pressed juices are also available for purchase at select locations of these trusted Canadian retailers: Whole Foods Market Victoria, Red Barn Market, Market on Yates, Market on Millstream, Lifestyles Market, and Amaranth Foods.

Better Plant intends to aggressively build its network of retailers that sell Jusu products across Canada. Its own in-house sales team is augmented by eight sales brokers across Canada, who are engaged through intermediaries to add additional retailers to carry Jusu products.

Better Plant is also pleased to announce initiatives to give back to the community. Each Jusu Bar delivery location is partnering with local charitable organizations, in an effort to contribute to the well-being of each community by reducing food waste and providing healthy juices to people in need. In Victoria, BC Jusu has teamed up with The Rainbow Kitchen and Community Food Support, in Vancouver, BC Jusu has teamed up with Vancouver Food Runners, and in Calgary, Alberta Jusu supports The Mustard Seed.

“At Jusu we have always done what we can to engage our employees in community outreach,” says Joelle Fiorito, Chief of Operations at Jusu. “By doing this we have not only been able to give back to many, but it has also helped build positive team culture and form meaningful relationships within our community. For us, these things are very important as they provide the opportunity for employees to feel part of something bigger which makes for a happier, more connected and engaged team, resulting in more satisfied and loyal customers.”

About Jusu

Jusu Wellness Inc. and Jusu Bars Corp. are wholly owned subsidiaries of Better Plant and they own and operate Jusu, a full spectrum wellness brand with a mission to enlighten consumers to the protective and effective properties of plant-based products. Jusu is committed to making pure, organic, plant-based products for consumption, home and personal care.   This includes one JUSU Bar location, a quick serve restaurant alternative in Victoria, BC, as well as an extensive direct-to-consumer product offering including cold-pressed juices, skin care and body products, and a home cleaning line. Jusu is fully dedicated to offering consumers healthier alternatives to currently available chemical-based products.

To purchase Jusu juices visit jusubars.com,  or follow @jusubars, @jusubarvictoria, or @jusubarcalgary on Instagram. Use the code MAINSQUEEZE for 10% off all juice orders from jusubars.com from now until April 30th.

About Better Plant Sciences Inc.

Better Plant harnesses plant intelligence and leverages modern science to offer sustainable, plant-based products that are better for health and better for the earth. It makes and sells over 90 proprietary products, all made with 100% natural ingredients, under the brands Jusu, Urban Juve and Wright & Well.  It has a direct to consumer platform for refrigerated goods that offers easy online ordering and convenient home delivery in select cities in Alberta and BC. Better Plant operates Jusu Bar, a quick serve restaurant alternative in Victoria, BC, which serves up fresh, healthy and nutritious options with a focus on Jusu cold-pressed juices. Jusubar.com offers home delivery of refrigerated plant-based beverages consisting of cold-pressed juices and packaged juice cleanses. Through its Shopify enabled eCommerce sites getjusu.com and urbanjuve.com, Better Plant sells plant-based personal care products, including skin care, hair care, body care and baby care. Jusu also has a line of plant-based all natural home cleaning products that are sold to cleaning companies, retailers and sold directly to consumers.  Better Plant also offers operational, financial and other services to companies with businesses that align with Better Plant’s mission to help create a better world. Better Plant incubated NeonMind, which sells medicinal mushroom infused coffees and is developing drugs with psychedelic ingredients to treat obesity and to suppress appetite. Better Plant owns approximately 27% of NeonMind, which trades separately as a public company under the tickers CSE: NEON and OTC: NMDBF.

For more information on Better Plant, visit betterplantsciences.com or follow @betterplantsciences on Instagram.

Penny White, President & CEO

penny@betterplantsciences.com

1-833-515-2677

Investor Relations:

Alexandra Dumanski

invest@betterplantsciences.com

1-833-515-2677

The Canadian Securities Exchange has not reviewed, approved or disapproved the contents of this news release.

Cautionary Statement Regarding Forward-Looking Statements

This press release includes forward-looking information and statements (collectively, “forward looking statements”) under applicable Canadian securities legislation.  Forward-looking statements are necessarily based upon a number of estimates, forecasts, beliefs and assumptions that, while considered reasonable, are subject to known and unknown risks, uncertainties, and other factors which may cause actual results and future events to differ materially from those expressed or implied by such forward-looking statements.  Such risks, uncertainties and factors include, but are not limited to: risks related to the development, testing, licensing, brand development, availability of packaging, intellectual property protection, reduced global commerce and reduced access to raw materials and other supplies due to the spread of COVID-19, the potential for not acquiring any rights as a result of the patent  application and any products making use of the intellectual property may be ineffective or the company may be unsuccessful in commercializing them; and other approvals will be required before commercial exploitation of the intellectual property can happen.  Demand for the company’s products, general business, economic, competitive, political and social uncertainties, delay or failure to receive board or regulatory approvals where applicable, and the state of the capital markets.  Better Plant cautions readers not to place undue reliance on forward-looking statements provided by Better Plant, as such forward-looking statements are not a guarantee of future results or performance and actual results may differ materially. The forward-looking statements contained in this press release are made as of the date of this press release, and Better Plant expressly disclaims any obligation to update or alter statements containing any forward-looking information, or the factors or assumptions underlying them, whether as a result of new information, future events or otherwise, except as required by law.

Vancouver, B.C. –  April 1, 2021: Better Plant Sciences Inc. (CSE: PLNT) (OTCQB: VEGGF) (FSE: YG3) (“Better Plant” or the “Company”) is pleased to announce that its wholly-owned subsidiary, Jusu Bars Corp. (“Jusu”) has relaunched a new Shopify-powered version of its direct-to-consumer eCommerce website jusubar.com. The new site now offers direct-to-consumer delivery of refrigerated cold-pressed juices in Metro Calgary, Alberta, Metro Vancouver and Victoria, British Columbia, with this service now available to a total population in those areas of 4.4 million. This week, Jusu launched an order fulfillment site in Metro Vancouver that provides its cold-pressed juices and juice cleanses via pick-up or home delivery every Tuesday and Thursday from their Yaletown facility located at 1238 Homer Street, Vancouver, BC.

The new jusubar.com website features a Shopify-powered mobile-friendly theme, with enhanced speed, lifestyle images, and easily accessible information about how to purchase and about the Jusu juices. Juice subscription services are also available. Use the code MAINSQUEEZE for 10% off all juice orders from now until April 30th.

“The demand for cold-pressed juices is growing thanks to the associated health benefits compared to other juicing methods. When juice is processed using heat, many of the nutrients are destroyed. No heat is introduced during the processing of our juices,” said Ashleen Montgomery, Director of Research and Development for Better Plant. “To maintain the quality and safety, our juices are treated using high pressure, eliminating the need to use preservatives or traditional pasteurization methods. We consulted with a registered holistic nutritionist on the quality of our juices and will continue to keep health and nutrition top of mind in the development of our future beverages.”

On February 8, 2021 Better Plant took over operation and ownership of the Jusu Bar business.   This involved taking over the operation of one Jusu Bar retail sit down location in Cadboro Bay, Victoria, as well as juice manufacturing and sales through retail and jusubar.com, which offers delivery services of refrigerated cold-pressed juices.

The Victoria Jusu Bar is located at Cadboro Bay at 2560B Sinclair Road, 15 minutes from downtown  Victoria, in British Columbia. In addition to the full line of cold-press juices, other healthy food and beverage options are available at this location. The Victoria location fulfills pick-up juice orders every Tuesday and Thursday. Better Plant’s Calgary delivery-only location offers daily direct-to-consumer deliveries of juices.

To promote sales at all  locations, Better Plant will be running a series of posts on all Jusu Bar Instagram pages, and running a social media campaign on its central Jusu Juice Facebook page. The launches will also be promoted via radio and TV contests, giveaways and influencer marketing.

According to a research report by Technavio, the cold-pressed juices market is expected to grow by USD 237.77 million during 2020-2024, at a CAGR of about 6% during 2020-2024. According to Euromonitor Internat­ional, by 2025, eCommerce will expand by an additional $1.4 trillion and account for half the growth in the global retail sector.

About Jusu

Jusu Wellness Inc. and Jusu Bars Corp. are wholly owned subsidiaries of Better Plant and they own and operate Jusu,  a full spectrum wellness brand with a mission to enlighten consumers to the protective and effective properties of plant-based products. Jusu is committed to making pure, organic, plant-based products for consumption, home and personal care.   This includes one JUSU Bar location, a quick serve restaurant alternative in Victoria, BC, as well as an extensive direct-to-consumer product offering including cold-pressed juices, skin care and body products, and a home cleaning line. Jusu is fully dedicated to offering consumers healthier alternatives to currently available chemical-based products.

To purchase Jusu juices visit jusubar.com,  or follow @jusubars, @jusubarvictoria @jusubarcalgary on Instagram. Use the code MAINSQUEEZE for 10% off all juice orders from now until April 30th.

About Better Plant Sciences Inc.

Better Plant harnesses plant intelligence and leverages modern science to offer sustainable, plant-based products that are better for health and better for the earth. It makes and sells over 90 proprietary products, all made with 100% natural ingredients, under the brands Jusu, Urban Juve and Wright & Well.  It has a direct to consumer platform for refrigerated goods that offers easy online ordering and convenient home delivery in select cities in Alberta and BC. Better Plant operates Jusu Bar, a quick serve restaurant alternative in Victoria, BC, which serves up fresh, healthy and nutritious options with a focus on Jusu cold-pressed juices. Jusubar.com offers home delivery of refrigerated plant-based beverages consisting of cold-pressed juices and packaged juice cleanses. Through its Shopify enabled eCommerce sites getjusu.com and urbanjuve.com, Better Plant sells plant-based personal care products, including skin care, hair care, body care and baby care. Jusu also has a line of plant-based all natural home cleaning products that are sold to cleaning companies, retailers and sold directly to consumers.  Better Plant also offers operational, financial and other services to companies with businesses that align with Better Plant’s mission to help create a better world. Better Plant incubated NeonMind, which sells medicinal mushroom infused coffees and is developing drugs with psychedelic ingredients to treat obesity and to suppress appetite. Better Plant owns approximately 27% of NeonMind, which trades separately as a public company under the tickers CSE:NEON and OTC:NMDBF.

For more information on Better Plant, visit betterplantsciences.com or follow @betterplantsciences on Instagram.

Penny White, President & CEO

penny@betterplantsciences.com

1-833-515-2677

Investor Relations:

Alexandra Dumanski

invest@betterplantsciences.com

1-833-515-2677

Sales Inquiries:

Amber Allen, Head of Sales

amber@betterplantsciences.com

604-808-8118

The Canadian Securities Exchange has not reviewed, approved or disapproved the contents of this news release.

Cautionary Statement Regarding Forward-Looking Statements

This press release includes forward-looking information and statements (collectively, “forward looking statements”) under applicable Canadian securities legislation.  Forward-looking statements are necessarily based upon a number of estimates, forecasts, beliefs and assumptions that, while considered reasonable, are subject to known and unknown risks, uncertainties, and other factors which may cause actual results and future events to differ materially from those expressed or implied by such forward-looking statements.  Such risks, uncertainties and factors include, but are not limited to: risks related to the development, testing, licensing, brand development, availability of packaging, intellectual property protection, reduced global commerce and reduced access to raw materials and other supplies due to the spread of COVID-19, the potential for not acquiring any rights as a result of the patent  application and any products making use of the intellectual property may be ineffective or the company may be unsuccessful in commercializing them; and other approvals will be required before commercial exploitation of the intellectual property can happen. Demand for the company’s products, general business, economic, competitive, political and social uncertainties, delay or failure to receive board or regulatory approvals where applicable, and the state of the capital markets.  Better Plant cautions readers not to place undue reliance on forward-looking statements provided by Better Plant, as such forward-looking statements are not a guarantee of future results or performance and actual results may differ materially. The forward-looking statements contained in this press release are made as of the date of this press release, and Better Plant expressly disclaims any obligation to update or alter statements containing any forward-looking information, or the factors or assumptions underlying them, whether as a result of new information, future events or otherwise, except as required by law.

Vancouver, B.C. –  March 17, 2021: Better Plant Sciences Inc.(CSE: PLNT) (OTCQB: VEGGF) (FSE: YG3) (“Better Plant” or the “Company”) is pleased to announce the launch of Jusu Home, a new eco-friendly line of household products, including a Rosewood Sweet Orange Laundry Detergent and a Sweet Orange Lime Stainless Steel Cleaner.

To round out the Jusu Home line, new Home Care Bundles are now available on Jusu’s  recently revamped website, Getjusu.com. Better Plant currently has 67 different  plant-based  Jusu Home and Body products for sale and plans to regularly launch new products from its extensive catalogue of proprietary formulas,  based on market and consumer data.

A campaign to promote Jusu Home products is underway to run  ad placements on Oprah’s SuperSoul Conversations, SHE with Jordan Lee Dooley, and Nutrition Diva podcasts. Jusu Home products are available in Canada at getjusu.com and from trusted retailers such as Nature’s Way Holistic Health Center, Purple Carrot Health Foods and Wellness Inc., and The Cleaning Co-operative.

“The demand for hygiene and cleanliness products suitable for both residential and commercial spaces has been rising, and is expected to continue to rise,”  said Joelle Fiorito, Director  of Operations for Better Plant. “Jusu Home products are high-quality, eco-friendly, non-toxic, naturally fragrant, and contain no harmful chemicals. They function as a suitable eco-friendly alternative to harsh chemical cleaners and bleaches, which can cause irritation.

Better Plant has increased research and development in this area and is focused on launching high-quality  eco-friendly goods.

“We have a loyal customer base that has guided us along the way with genuine feedback and love for our home cleaning products,”  said Joelle Fiorito. “Our long-time wholesale customers call us often just to say they don’t know what they would do without our products and that their customers feel the same. It’s an exciting time for Jusu not only because we have our long-term, loyal customers, but also because we are gaining new customers that have just as much love for our products.”

With this new product launch, Getjusu.com is also getting a fresh new look with improved usability and eye-catching features. Notable features of the new eCommerce site include updated images and video content, improved U/X, and subscription services for customers to build their own bundles to reorder.

According to a report by Prophecy Market Insights, The global green cleaning products market accounted for US$ 3.9 billion in 2019 and is estimated to be US$ 11.6 billion by 2029 and is anticipated to register a CAGR of 11.8%.

About Jusu

Jusu Wellness Inc. is a wholly owned subsidiary of Better Plant and it owns and operates Jusu,  a full spectrum wellness brand with a mission to enlighten consumers to the protective and effective properties of plant based products. Jusu is committed to making pure, organic, plant-based products for consumption, body and personal care. This includes one JUSU Bar location and brick-and-mortar juice bar franchise opportunities as well as an extensive direct-to-consumer product offering including cold-pressed juices, skin care and body products, aromatherapy and home cleaning lines. Jusu is fully dedicated to offering consumers healthier alternatives to currently available chemical-based skin care, edible, and beverage products.

To purchase Jusu Wellness products visit getjusu.com,  or follow @jusu on Instagram.

About Better Plant

Better Plant offers plant-based products for optimum health and wellness. It is a vertically integrated company with a team whose complementary experience enables acquisition, development, manufacturing, and direct-to-consumer distribution of its products. Its all-natural products vary from juice cleanses to home products to personal care products, all without chemicals or harmful ingredients. It has an extensive catalogue of over 400 proprietary plant-based product formulas. Better Plant currently has over 70 plant-based products for sale through eCommerce and/or in retail stores under the brands Jusu, Urban Juve, and Wright & Well. Better Plant also offers operational and support services to companies in which it has an equity interest. Better Plant also owns approximately 27.7% of NeonMind Biosciences Inc. (CSE:NEON).

For more information on Better Plant, visit betterplantsciences.com or follow @betterplantsciences on Instagram.

Penny White, President & CEO

penny@betterplantsciences.com

1-833-515-2677

Investor Relations:

Alexandra Dumanski

invest@betterplantsciences.com

1-833-515-2677

The Canadian Securities Exchange has not reviewed, approved or disapproved the contents of this news release.

Cautionary Statement Regarding Forward-Looking Statements

This press release includes forward-looking information and statements (collectively, “forward looking statements”) under applicable Canadian securities legislation.  Forward-looking statements are necessarily based upon a number of estimates, forecasts, beliefs and assumptions that, while considered reasonable, are subject to known and unknown risks, uncertainties, and other factors which may cause actual results and future events to differ materially from those expressed or implied by such forward-looking statements.  Such risks, uncertainties and factors include, but are not limited to: risks related to the development, testing, licensing, brand development, availability of packaging, intellectual property protection, reduced global commerce and reduced access to raw materials and other supplies due to the spread of COVID-19, the potential for not acquiring any rights as a result of the patent  application and any products making use of the intellectual property may be ineffective or the company may be unsuccessful in commercializing them; and other approvals will be required before commercial exploitation of the intellectual property can happen.  Demand for the company’s products, general business, economic, competitive, political and social uncertainties, delay or failure to receive board or regulatory approvals where applicable, and the state of the capital markets.  Better Plant cautions readers not to place undue reliance on forward-looking statements provided by Better Plant, as such forward-looking statements are not a guarantee of future results or performance and actual results may differ materially. The forward-looking statements contained in this press release are made as of the date of this press release, and Better Plant expressly disclaims any obligation to update or alter statements containing any forward-looking information, or the factors or assumptions underlying them, whether as a result of new information, future events or otherwise, except as required by law.

Vancouver, B.C. – March 9, 2021: Better Plant Sciences Inc. (CSE: PLNT) (OTCQB: VEGGF) (FSE: YG3) (“Better Plant” or the “Company”) is pleased to announce the appointment of Perry Chua as Chief Creative Officer of the Company. Mr. Chua previously held the position of Creative Director since 2019, and will assume duties as Chief Creative Officer immediately. In this role, Mr. Chua will be responsible for leading the creative team as Better Plant continues to expand.

“Perry is a highly driven creative leader, with a proven ability to deliver innovative and lasting brand designs in a short period of time,” said Penny White, CEO of Better Plant. “We look forward to seeing Perry use his exceptional creative ability and outside-of-the-box thinking to lead his team in the development and evolution of Better Plant’s brands.”

Mr. Chua is an internationally sought-after brand designer with over two decades of experience working with clients including Nokia, McDonald’s Restaurants, Mountain Equipment Co-op, Four Seasons Private Residences, Urban Barn and NGRAIN. Mr. Chua has consistently pushed to create clean, compelling, unforgettable designs. Mr. Chua has earned several awards from international entities including The One Show, Applied Arts, Lotus Awards, HOW International Design Awards, ADCC and Communication Arts, among others.

In addition to being interviewed by Inc. Magazine for his brand expertise, Mr. Chua’s work has been featured on CBS News’ Design Innovation and can also be found in international journals from Canada, the U.S., Spain, China and the UK. Mr. Chua is also the co-author of Logo Savvy: Top Brand-design Firms Share their Naming and Identity Strategies, and author of The Best of Brochure Design 10.

“I’m honoured to be appointed as Chief Creative Officer of Better Plant Sciences and to be given the opportunity to lead our extraordinary creative team, which is made up of some of the most talented people in the business,” said Chua. “This exciting, nascent industry has the ability to change lives and I look forward to working with the team to push the limits and question norms to deliver truly memorable brand experiences.”

About Better Plant

Better Plant offers plant-based products for optimum health and wellness. It is a vertically integrated company with a team whose complementary experience enables acquisition, development, manufacturing, and direct-to-consumer distribution of its products. Its all-natural products vary from juice cleanses to home products to personal care products, all without chemicals or harmful ingredients. It has an extensive catalogue of over 400 proprietary plant-based product formulas. Better Plant currently has over 70 plant-based products for sale through eCommerce and/or in retail stores under the brands Jusu, Urban Juve, and Wright & Well. Better Plant also offers operational and support services to companies in which it has an equity interest. Better Plant also owns approximately 27.7% of NeonMind Biosciences Inc. (CSE:NEON) | (OTC:NMDBF).

For more information on Better Plant, visit betterplantsciences.com or follow @betterplantsciences on Instagram.

Penny White, President & CEO
penny@betterplantsciences.com
1-833-515-2677

Investor Relations:

Alexandra Dumanski
invest@betterplantsciences.com
1-833-515-2677

The Canadian Securities Exchange has not reviewed, approved or disapproved the contents of this news release.

Cautionary Statement Regarding Forward-Looking Statements

This press release includes forward-looking information and statements (collectively, “forward looking statements”) under applicable Canadian securities legislation. Forward-looking statements are necessarily based upon a number of estimates, forecasts, beliefs and assumptions that, while considered reasonable, are subject to known and unknown risks, uncertainties, and other factors which may cause actual results and future events to differ materially from those expressed or implied by such forward-looking statements. Such risks, uncertainties and factors include, but are not limited to: risks related to the development, testing, licensing, brand development, availability of packaging, intellectual property protection, reduced global commerce and reduced access to raw materials and other supplies due to the spread of COVID-19, the potential for not acquiring any rights as a result of the patent application and any products making use of the intellectual property may be ineffective or the company may be unsuccessful in commercializing them; and other approvals will be required before commercial exploitation of the intellectual property can happen. Demand for the company’s products, general business, economic, competitive, political and social uncertainties, delay or failure to receive board or regulatory approvals where applicable, and the state of the capital markets. Better Plant cautions readers not to place undue reliance on forward-looking statements provided by Better Plant, as such forward-looking statements are not a guarantee of future results or performance and actual results may differ materially. The forward-looking statements contained in this press release are made as of the date of this press release, and Better Plant expressly disclaims any obligation to update or alter statements containing any forward-looking information, or the factors or assumptions underlying them, whether as a result of new information, future events or otherwise, except as required by law.

Vancouver, B.C. – March 02, 2021: Better Plant Sciences Inc. (CSE: PLNT) (OTCQB: VEGGF) (FSE: YG3) (“Better Plant” or the “Company”) is pleased to announce the appointment of Gabriel Villablanca as its Vice President of Marketing. Villablanca previously held the position of Director of eCommerce and will assume duties as VP of Marketing immediately. In this role, he will be responsible for leading marketing strategy as Better Plant’s brands continue to expand.

“Gabriel’s extensive experience in eCommerce and digital marketing across an array of brands is a huge asset to Better Plant,” said Penny White, CEO of Better Plant. “We have plans to expand our offering of plant-based products while building a more entertaining, customized and rewarding digital experience for our customers. eCommerce is a key aspect of our sales strategy and Gabriel will play a crucial role in elevating our marketing programs across all platforms.”

Villablanca brings more than 13 years of expertise in directing digital marketing efforts for B2B and B2C brands across North America, Europe and Australia with a proven track record of driving business results through innovative campaigns and building high-performance teams. Most recently, he held the role of Digital Marketing Director for O2E Brands for over six years. During his time there, he led digital marketing efforts for a range of well-recognized consumer brands including 1-800-JUNK?, You Move Me, WOW 1 DAY PAINTING and Shack Shine.

“I am incredibly excited to take on this new role with the Better Plant team as Vice President of Marketing,” said Villablanca. “In the coming months I will focus on fine tuning our marketing processes in several major areas: refining our customer journey, core values, acquisition strategies, and how we can further use data to make better marketing decisions.”

About Better Plant Sciences Inc.

Better Plant offers plant-based products for optimum health and wellness. It is a vertically integrated company with a team whose complementary experience enables acquisition, development, manufacturing, and direct-to-consumer distribution of its products. Its all-natural products vary from juice cleanses to home products to personal care products, all without chemicals or harmful ingredients. It has an extensive catalogue of over 400 proprietary plant-based product formulas. Better Plant currently has over 70 plant-based products for sale through eCommerce and/or in retail stores under the brands Jusu, Urban Juve, and Wright & Well. Better Plant also offers operational and support services to companies in which it has an equity interest. Better Plant also owns approximately 27.7% of NeonMind Biosciences Inc. (CSE:NEON).

For more information on Better Plant, visit betterplantsciences.com or follow @betterplantsciences on Instagram.

Penny White, President & CEO

penny@betterplantsciences.com

1-833-515-2677

Investor Relations:

Alexandra Dumanski

invest@betterplantsciences.com

1-833-515-2677

The Canadian Securities Exchange has not reviewed, approved or disapproved the contents of this news release.

Cautionary Statement Regarding Forward-Looking Statements

This press release includes forward-looking information and statements (collectively, “forward looking statements”) under applicable Canadian securities legislation.  Forward-looking statements are necessarily based upon a number of estimates, forecasts, beliefs and assumptions that, while considered reasonable, are subject to known and unknown risks, uncertainties, and other factors which may cause actual results and future events to differ materially from those expressed or implied by such forward-looking statements.  Such risks, uncertainties and factors include, but are not limited to: risks related to the development, testing, licensing, brand development, availability of packaging, intellectual property protection, reduced global commerce and reduced access to raw materials and other supplies due to the spread of COVID-19, the potential for not acquiring any rights as a result of the patent  application and any products making use of the intellectual property may be ineffective or the company may be unsuccessful in commercializing them; and other approvals will be required before commercial exploitation of the intellectual property can happen.  Demand for the company’s products, general business, economic, competitive, political and social uncertainties, delay or failure to receive board or regulatory approvals where applicable, and the state of the capital markets.  Better Plant cautions readers not to place undue reliance on forward-looking statements provided by Better Plant, as such forward-looking statements are not a guarantee of future results or performance and actual results may differ materially. The forward-looking statements contained in this press release are made as of the date of this press release, and Better Plant expressly disclaims any obligation to update or alter statements containing any forward-looking information, or the factors or assumptions underlying them, whether as a result of new information, future events or otherwise, except as required by law.

Vancouver, B.C. –  February 11, 2021: Better Plant Sciences Inc. (CSE: PLNT) (OTCQB: VEGGF) (FSE: YG3) (“Better Plant”or the “Company”) is pleased to announce that on January 4, 2021 it added Nature’s Fare Markets (“Nature’s Fare”) to its list of trusted retailers. Nature’s Fare is a retail chain that operates in British Columbia, Canada, and is most popular amongst wellness conscious consumers for trusted, natural products.

Nature’s Fare is Canada’s first certified B Corporation. Certified B Corporations are businesses that meet the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose. They are committed to responsible and sustainable products, making it an excellent fit for Urban Juve. Nature’s Fare has seven locations across BC.

“We are excited about bringing on Urban Juve products,” says Lisa Ramsay, Vitamin Manager at Nature’s Fare in White Rock, BC. “The natural plant-based hyaluronic acid in their Skin Awakening Serum is something our customers have been seeking out, and not something we have seen before.”

Ecotrend Ecologics (“Ecotrend”) is Urban Juve’s Canadian distributor and has proven itself to be an excellent fit with the brand. Ecotrend is also a certified B Corporation, in addition to being Climate Smart certified. Climate Smart is a government-approved program that requires a detailed assessment of all aspects of a company’s climate footprint. It is the only company in the Health and Wellness industry in Canada that has committed itself to this level of environmental stewardship. Ecotrend manages over 2500 natural health retailers and over 2500 professional accounts.

Urban Juve is currently available in select locations in over 50 retail stores across Canada, including Pharmasave , Nesters Market, online wellness giant Vitasave.ca, and La Moisson’s flagship store.

La Moisson, a high integrity natural health store in Quebec City, now carries the entire line of Urban Juve products. This demonstrates La Moisson’s belief in the product’s quality and shelf appeal.

“Urban Juve packaging is fully compliant in Quebec, which makes us well-positioned to take on the French-Canadian natural health and beauty product market with the help of our Ecotrend reps in this region,” says Amber Allen, Head of Sales for Better Plant.

The Company is also committed to building a strong educational foundation and identifies as a wellness education brand. It accomplishes this through providing distributors and retailers with ongoing high-level product training and wellness education.

Urban Juve products are available at www.urbanjuve.com. For Canadian purchasing inquiries contact: marketing.manager@ecotrend.ca.

About Better Plant Sciences Inc. 

Better Plant offers plant-based products for optimum health and wellness. It is a vertically integrated company with a team whose complementary experience enables acquisition, development, manufacturing, and direct-to-consumer distribution of its products. Its all-natural products vary in use from pain treatment to disease prevention to skin care, all without chemicals or harmful ingredients. It has an extensive catalogue of over 400 proprietary product formulas. Better Plant currently has over 70 plant-based products for sale through eCommerce and/or in retail stores under the brands Jusu, Urban Juve, and Wright & Well. Better Plant also owns approximately 28.6% of NeonMind.

For more information on Better Plant, visit betterplantsciences.com or follow @betterplantsciences  on Instagram.

Penny White, President & CEO

penny@betterplantsciences.com

1-833-515-2677

Investor Relations:

Alexandra Dumanski

invest@betterplantsciences.com 

1-833-515-2677

The Canadian Securities Exchange has not reviewed, approved or disapproved the contents of this news release.

Cautionary Statement Regarding Forward-Looking Statements

This press release includes forward-looking information and statements (collectively, “forward looking statements”) under applicable Canadian securities legislation.  Forward-looking statements are necessarily based upon a number of estimates, forecasts, beliefs and assumptions that, while considered reasonable, are subject to known and unknown risks, uncertainties, and other factors which may cause actual results and future events to differ materially from those expressed or implied by such forward-looking statements.  Such risks, uncertainties and factors include, but are not limited to: risks related to the development, testing, licensing, brand development, availability of packaging, intellectual property protection, reduced global commerce and reduced access to raw materials and other supplies due to the spread of COVID-19, the potential for not acquiring any rights as a result of the patent  application and any products making use of the intellectual property may be ineffective or the company may be unsuccessful in commercializing them; and other approvals will be required before commercial exploitation of the intellectual property can happen.  Demand for the company’s products, general business, economic, competitive, political and social uncertainties, delay or failure to receive board or regulatory approvals where applicable, and the state of the capital markets.  Better cautions readers not to place undue reliance on forward-looking statements provided by Better, as such forward-looking statements are not a guarantee of future results or performance and actual results may differ materially. The forward-looking statements contained in this press release are made as of the date of this press release, and Better expressly disclaims any obligation to update or alter statements containing any forward-looking information, or the factors or assumptions underlying them, whether as a result of new information, future events or otherwise, except as required by law.

Vancouver, B.C. – February 4, 2021: Better Plant Sciences Inc. (CSE: PLNT) (OTCQB: VEGGF) (FSE: YG3) (“Better Plant”) is pleased to announce it has engaged the Thank You Merci’s sales and merchandising team (“TYM”) to represent Jusu Body, Jusu Life, and Jusu Juice; commencing immediately. TYM offers full-service sales representation and key account management for all channels in Canada & the USA.  Better Plant already sells its wholly owned Jusu brands through its direct-to-consumer eCommerce platforms and is now augmenting those sales through retail channels.

Jusu Body consists of approximately 40 body and face products crafted from 100% plant-based ingredients.  Jusu Life products include five home cleaning products with no chemicals that are also 100% plant-based. All products are available for purchase at getjusu.com. Jusu also has a proprietary line of all-natural pressed juices that are sold at the Jusu juice bar location at Cadboro Bay, Victoria and sold through direct-to-consumer platforms in Victoria, British Columbia and Calgary, Alberta.

TYM manages key accounts in the natural health and consumer packaged goods industry.  The TYM team is composed of 10 experienced sales and account managers with over 16 years’ experience in the natural health industry.

“We are excited to be part of the launch and expansion of JUSU into the U.S. market. We feel we can help the brand explore direct and distributor partnerships with retailers from independent stores to national chains,” says TYM Founder and CEO, Lindsay Blakeman “Jusu products deliver high quality, innovative and on-trend products that we couldn’t be more thrilled to represent.”

Prior to founding Thank You Merci, Lindsay Blakeman worked with well-established brands such as Vega, Caulipower and Ancient Nutrition in both Canada and the U.S.

“Adding Thank You Merci’s esteemed sales and merchandising teams to represent Jusu products is a strategic move based on their extensive experience in the all-natural health and consumer packaged goods industry” says Better Plant’s Head of Sales, Amber Allen. “The timing could not have been better with our entry into the U.S. market, to fully capitalize on their established relationships across North America.”

According to a report by Prophecy Market Insights, the global vegan beauty products market accounted for US$ 14.3 billion in 2019 and is estimated to be US$ 25.3 billion by 2029 and is anticipated to register a CAGR of 5.9%.

Jusu Life, Body and Home products are available in Canada at www.getjusu.com. For U.S. purchasing inquiries visit: www.thankyoumercisales.com.

About Better Plant Sciences Inc.

Better Plant offers plant-based products for optimum health and wellness. It is a vertically integrated company with a team whose complementary experience enables acquisition, development, manufacturing, and direct-to-consumer distribution of its products. Its all-natural products vary in use from pain treatment to disease prevention to skin care, all without chemicals or harmful ingredients. It has an extensive catalogue of over 400 proprietary product formulas. Better Plant currently has over 70 plant-based products for sale through eCommerce and/or in retail stores under the brands Jusu, Urban Juve, and Wright & Well. Better Plant also owns approximately 28.7% of NeonMind.

For more information on Better Plant, visit betterplantsciences.com or follow @betterplantsciences on Instagram.

Penny White, President & CEO

penny@betterplantsciences.com

1-833-515-2677

Investor Relations:

Alexandra Dumanski

invest@betterplantsciences.com

1-833-515-2677

Sales Inquiries:

Amber Allen

amber@betterplantsciences.com

604-808-8118

The Canadian Securities Exchange has not reviewed, approved or disapproved the contents of this news release.

Cautionary Statement Regarding Forward-Looking Statements

This press release includes forward-looking information and statements (collectively, “forward looking statements”) under applicable Canadian securities legislation.  Forward-looking statements are necessarily based upon a number of estimates, forecasts, beliefs and assumptions that, while considered reasonable, are subject to known and unknown risks, uncertainties, and other factors which may cause actual results and future events to differ materially from those expressed or implied by such forward-looking statements.  Such risks, uncertainties and factors include, but are not limited to: risks related to the development, testing, licensing, brand development, availability of packaging, intellectual property protection, reduced global commerce and reduced access to raw materials and other supplies due to the spread of COVID-19, the potential for not acquiring any rights as a result of the patent  application and any products making use of the intellectual property may be ineffective or the company may be unsuccessful in commercializing them; and other approvals will be required before commercial exploitation of the intellectual property can happen.  Demand for the company’s products, general business, economic, competitive, political and social uncertainties, delay or failure to receive board or regulatory approvals where applicable, and the state of the capital markets.  Better cautions readers not to place undue reliance on forward-looking statements provided by Better, as such forward-looking statements are not a guarantee of future results or performance and actual results may differ materially. The forward-looking statements contained in this press release are made as of the date of this press release, and Better expressly disclaims any obligation to update or alter statements containing any forward-looking information, or the factors or assumptions underlying them, whether as a result of new information, future events or otherwise, except as required by law.